Search Results: Revenue

44 results

ONA21

Building Live Journalism for Digital and In-Person Audiences

  • Kim Last
  • Ellie Austin
  • Michelle Ma
  • Emily Prapuolenis

Join editors from The Wall Street Journal’s live journalism team for an inside look at developing engaging, newsmaking live events for hybrid audiences. The Journal’s live...

ONA21

Driving Revenue Through Social

  • Nick Cicero
  • Julia Campbell

Branded content is a valuable tool for both advertisers and publishers. For advertisers, it provides a unique way to connect with desired audiences. For publishers, it can be used...

ONA21

Flacks ‘n Hacks: Re-Establishing Trust Between Journalists, Corporate Storytellers, and News Consumers

  • Jon Amar
  • Gregg Castano
  • Shandra Naegle
  • Moderated by Shandra Naegle

The last five years of polarization, media bashing, and misinformation have led to unprecedented levels of media distrust. This distrust has been compounded by shrinking...

ONA21

Hacked Your Beat? Asking the Right Questions When Cybercriminals Target Your Community

  • Katie Nickels
  • Gregg Castano

The ground-breaking shift to exclusively virtual services, collaboration, operations, education, and more as a consequence of the coronavirus pandemic, opened up huge...

ONA21

How To Turn Your Newsletter Into a Revenue-Generating Machine Using Content and First-Party Data

  • Tessa Sproule
  • Nicole Flynn
  • Moderated by Sana Farooqui

The way digital content creators work with sponsors and advertisers is changing dramatically. We believe the new cookie-less, tracking-less world is going to level the playing...

ONA21

What Do Users Want? New Insights From Qualitative Research By The Trust Project

  • Willa Crolius
  • Charity Brown
  • Moderated by Sally Lehrman

Emotion and trust in news are tightly linked, and not necessarily in ways we might expect. Learn from the Trust Project’s latest research on its 8 Trust Indicators, which show...

ONA20

Content-Sharing is the Media Industry’s Response to the Sharing Economy

  • Aya Uryu
  • Tony Dearing
  • Joe Amditis

Are you curious about content-sharing, aggregation, or syndication? This session is the perfect opportunity to dive deep with firsthand accounts from two publishers from different ...

ONA20

How Crosswords and Other Puzzles Can Create More Loyal Readers (and Higher Revenue)

  • John Temple
  • Moderated by Hanaa Rifaey

Crosswords and other puzzles have been valued by print readers for generations. They can be even more valuable for online publications. The New York Times is an obvious example....

ONA20

How To Grow Your Reader Revenue by Testing Faster and Better: Lessons from the Facebook Accelerator

  • Duc Luu
  • Sonya Quick

Overcome your HPPOs (highest-paid-person’s-opinion), learn more about your audience and help them support you financially more than ever by learning to test and iterate...

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