Local Journalism

ONA19

How Stories Communicate and Engage People with Climate Change on a Local Level

  • Clarisa Diaz
  • Julia Kumari Drapkin

By applying a design thinking focus to storytelling, audience engagement and participatory projects, science journalists and newsroom leaders can demonstrate different ways of...

ONA19

Whose Local News? Online Avenues to Trust With Diverse Audiences

  • Mukhtar Ibrahim
  • Priscilla Villarreal
  • Brenda Murphy
  • Rocio Tirado
  • Moderated by Daniela Gerson

Three innovating digital newsrooms share how they are connecting with communities that local news outlets were failing to reach. Their techniques include viral live video, SMS and...

ONA19

A Practical Guide to Local Newsroom Innovation

  • Sarah Schmalbach
  • Kim Fox

Learn how to start a newsroom innovation lab or better use the one you have with this comprehensive conversation about the nitty-gritty details undergirding a strong innovative...

ONA19

Locally Sourced Reporting: Are Americans Missing Out?

  • Chelsea Brasted
  • Amy Mitchell
  • Beau Tidwell
  • Moderated by Sherry Chisenhall

Presenting findings from a new and unusually large Pew Research Center survey of 35,000 Americans, local news leader panellists will join a lead author of the study to discuss how...

ONA19

Real Life Local News Revenue Experiments (That Aren’t Advertising)

  • David Cohn
  • Christopher Wink
  • Kim Bui
  • André Natta

The myriad and manifest funding challenges facing local news won’t be resolved by the whims of the big global brands or via incremental tweaks to an old advertising model, but...

ONA19

How to Make Facebook Work for Your Local Newsroom

  • Alyssa Passeggio
  • Elaine Piniat
  • Emily Ristow

Local news is definitionally what communities want and need to see, and this workshop from editors and directors at three local news institutions is how to hack social analytics...

ONA19

Getting People to Pay for Local News Online

  • Christine Taylor
  • Audrey Cooper
  • Edward Malthouse
  • Moderated by Tim Franklin

Going beyond page views and duration, analysts with Northwestern’s Medill School delved into reader and subscriber behavior data from 16 news markets large and small and will...

ONA19

Opportunities in Local TV News: More than TV, More than Local

  • Jennifer Crockett
  • Erin Lowrey
  • Stephanie Backus
  • Mary Staes
  • Moderated by Andrew Fitzgerald

This event is presented by Hearst Television Local news is the most trusted news source for Americans, and it has never been more important to communities across the U.S. Local...

ONA19

How Are Journalists Building Trust in Underserved Communities?

  • Sarah Alvarez
  • Sara Lomax-Reese
  • Madeleine Bair
  • Cliff Albright
  • Moderated by Martin Reynolds

This event is presented by John S. and James L. Knight Foundation Community Engagement – How are journalists building trust in underserved communities? What can we learn from...