AI presents a tremendous opportunity for journalism. Our industry, our businesses and our communities need us to meet this moment with ethics, integrity and focus.
About the Program
The AI in Journalism Initiative is your home for resources to learn, experiment with and incorporate emerging technologies into your day-to-day. The program also convenes thought-provoking conversations on trends and where you need to focus in the upcoming months to achieve greater audience reach and business sustainability.
ONA’s AI programming drives knowledge and strategy in news organizations through these key efforts in 2024:
- Practical training: Multi-part series of virtual and in-person learning sessions examining specific ways AI tools have been incorporated into newsrooms, including applications for audience engagement, headline generation, elections reporting, data journalism and growth strategies.
- AI Mini-Lab Sessions: Energetic, expert-led opportunities to play with a specific AI tool and explore use cases.
- AI Innovator Collaborative: Monthly small-group gatherings for ONA members who are already experimenting with AI tools.
- Convenings and critical conversations: Driving the discussions that will inform the industry’s use of these technologies. ONA will engage those leading AI efforts in journalism and technology companies, as well as explore key questions on areas such as ethics, copyright, equity and bias.
- Case studies: Written case studies and live “how we built it” sessions on specific ways news organizations are building and using AI tools. Subscribe to AI in the Newsroom.
Connect online and in person
What We Offer
Practical Training
Virtual training sessions for journalists looking to get started with AI tools and explore different applications for news.
AI Innovator Collaborative
Monthly virtual gatherings for ONA members already experimenting with AI tools, to share ideas and learn from each other.
Mini Lab Sessions
Low-stakes, facilitated sessions to play and experiment with a new tool and see real-time use cases from others in the industry.
Case Studies
Get AI in the Newsroom in your inbox—case studies on innovative ways news organizations are building and using AI tools to support their work.
Latest Updates
Pursuing our mission to bring together a global multistakeholder community to address the future of AI, Partnership on AI welcomes new Partners: Demos, Ingka Group | IKEA, Omidyar Network, and Online … Read more.
ONA’s AI in Journalism Initiative delivers essential resources for journalists and newsroom leaders to understand and focus on the tech trends most relevant to their work. We’re excited to share … Read more.
ONA has announced the finalists in the 2024 Online Journalism Awards, and we’re excited to share more about the impressive work in the newest award category: Excellence in AI Innovation. … Read more.
The Online News Association (ONA) will expand the AI in Journalism Initiative, the industry’s go-to resource driving newsrooms’ understanding and adoption of AI tools, thanks to $250,000 in new support … Read more.
The Online News Association (ONA) is excited to partner with the Joyce Foundation to provide essential training on artificial intelligence for journalists and news executives in 25 local newsrooms in … Read more.
Eleven news organizations are joining a cohort assembled by Trusting News to explore audience perceptions of newsrooms’ use of Artificial Intelligence. The project is part of ONA’s AI in Journalism … Read more.
Partners
Collaborators on trainings and events have included experts from The Globe and Mail, Hacks/Hackers, Hearken, Journalists’ Toolbox, National Press Photographers Association, Newsroom Robots, The New York Times, Poynter Institute, Reuters Institute for the Study of Journalism, Trusting News, TulipAI and The Washington Post.
Program Lead
Artificial Intelligence (AI) is rapidly emerging as a disruptive technology worldwide. With the advent of a variety of AI tools like ChatGPT, newsrooms have a unique opportunity to experiment and … Learn about this subject.
AI has arrived and will need to be adopted by newsrooms swiftly to keep up with audiences ever growing expectations when it comes to technology. There are many advantages of … Learn about this subject.
In September 2023, ONA hosted a redux of the popular ONA23: Philadelphia session, A Roundtable Discussion on the Latest in AI Innovation. Microsoft’s Liz Danzico and Matt Masterson and … Learn about this subject.
Join ONA
Become an ONA member for access to the AI Innovator Collaborative and for free or discounted registration to all AI training. ONA members help sustain our mission to equip digital innovators and newsroom leaders with the insights, training and resources they need to drive a sustainable journalism industry.