Revenue

ONA21

Driving Revenue Through Social

  • Nick Cicero
  • Julia Campbell

Branded content is a valuable tool for both advertisers and publishers. For advertisers, it provides a unique way to connect with desired audiences. For publishers, it can be used...

ONA21

How To Turn Your Newsletter Into a Revenue-Generating Machine Using Content and First-Party Data

  • Tessa Sproule
  • Nicole Flynn
  • Moderated by Sana Farooqui

The way digital content creators work with sponsors and advertisers is changing dramatically. We believe the new cookie-less, tracking-less world is going to level the playing...

ONA21

Local Journalism: Building a Business of Trust Through Collaboration For a Sustainable Model

  • Paul Cheung
  • Jim Vandehei

In this sampling of Knight Foundation’s Informed & Engaged show, we discuss models for successful approaches to local news and community-serving journalism. These two...

ONA21

Reconsidering Revenue-Sharing: It’s Time the News Industry Had Its Fair Share

  • Moderated by Steven Saunders

As an ethical technology company, Bubblr commits to sharing net revenue 50/50 with our content network and provides mobile news apps at no cost to our partners to directly engage...

ONA21

Why Real-Time Centric Analytics Failed News

  • John Levitt
  • Jeff Chin

Breaking the addiction to real-time analytics has never been easier — especially if you’re under pressure to monotonously iterate and explore new business models and are lost...

ONA20

Content-Sharing is the Media Industry’s Response to the Sharing Economy

  • Aya Uryu
  • Tony Dearing
  • Joe Amditis

Are you curious about content-sharing, aggregation, or syndication? This session is the perfect opportunity to dive deep with firsthand accounts from two publishers from different ...

ONA20

Earn Trust to Help You Survive and Thrive Financially (and Retain Subscribers!)

  • Joy Mayer

Journalism costs money. Have you talked about this with your users? Do they know why supporting you is important to the communities you serve? Talking about your value is an...

ONA20

How Crosswords and Other Puzzles Can Create More Loyal Readers (and Higher Revenue)

  • John Temple
  • Moderated by Hanaa Rifaey

Crosswords and other puzzles have been valued by print readers for generations. They can be even more valuable for online publications. The New York Times is an obvious example....

ONA20

How Instagram Fellows Are Helping Transform Local Newsrooms

Meet three young journalists who spent their college break in local newsrooms across the country developing and implementing an Instagram strategy that supports each publisher’s...