Revenue

ONA19

The Readers You Have Or the Readers You Want?

  • Andrew Losowsky
  • Lilah Raptopoulos
  • Ashley Alvarado

Few publications can honestly claim that they are reaching their ideal readership, but a major focus of all audience teams is giving your readers more of what they want. Attend...

ONA19

Creating, Growing and Monetizing Effective Newsletters

  • Luis Gomez
  • Mike McPhate
  • Hamish McKenzie
  • Mandy Hofmockel

Get a handle on the mechanics of newsletters in this workshop covering sign-up forms, analytics reports and list cleanup, and learn how to refine your message to better match your...

ONA19

Real Life Local News Revenue Experiments (That Aren’t Advertising)

  • David Cohn
  • Christopher Wink
  • Kim Bui
  • André Natta

The myriad and manifest funding challenges facing local news won’t be resolved by the whims of the big global brands or via incremental tweaks to an old advertising model, but...

ONA19

Breaking Down Revenue Growth: User Engagement and Subscription Management

  • Paul Herron
  • Ray Ostor
  • Leigh Adams

Calling all publishers and media professionals: Looking to boost engagement, subscriptions and retention rates on your domains? Join industry experts for a workshop hosted by...

ONA19

A Journalist’s Guide to How Newsrooms Generate Revenue

This event is possible through the support of Chorus by Vox Media Presenter: Apryl Pilolli is a social and digital marketing expert with more than 20 years of experience in the...

ONA19

How Media Literacy Can Win You the Digital Subscription Race

  • Luis Gomez

This event is possible through the support of Chorus by Vox Media Presenter: Luis Gomez is a digital journalist and publisher of the CA//MEDIA//JOBS Newsletter. A new reader found...

ONA19

SmartNews, Flipboard, Apple News and More: Navigating the Third-Party Traffic Landscape

  • Bernie Davis
  • Niketa Patel
  • Coleen OLear
  • Eric Barbera
  • Moderated by Meena Thiruvengadam

Attendees will learn all about the third-party news app landscape in this highly interactive session covering how best to understand the various sources of traffic and revenue...

ONA19

Funnel from Top-to-Bottom: Six Key Trends in Audience Engagement

  • Josh Schwartz

This event is presented by Chartbeat Anchoring the news industry’s move toward reader revenue is an equally dynamic shift in reader behavior – a shift that has implications...

ONA19

New Iterations in News Philanthropy

  • Annie Madonia
  • Alice Rhee
  • Richard Wagoner
  • Rodney Gibbs
  • Moderated by Alison Go

While philanthropic giving has long been a part of our news infrastructure, recent iterations present new experiments and proposed new models for funding journalism. We’ll hear...