social media
Case Study: Using AI to Analyze Open-Source Intelligence in Ukraine War Reporting
AI in the Newsroom is a series of case studies from the Online News Association (ONA) that highlight specific ways journalists are building and using AI tools. In 2023, BBC World...
YouTube News Shorts Workshop
- Nicolette Scott
Learn how to optimize your news experience and tell your stories on YouTube Shorts. We’ll discuss vertical video case studies and short content inspiration. This session was...
Beyond Twitter and Meta: What’s next for social media
- Shay Totten
-
Moderated by Hanaa Rifaey, Susan Gonzalez, Apryl Pilolli, Adriana Lacy, Meghan Murphy and Upasna Gautam
When Elon Musk completed his acquisition of Twitter at the end of October 2022, it signaled the end of the golden age of social media for news organizations. Meta had already...
Clips or It Didn’t Happen — Delivering the News with Viral Video
- Aaron Rupar
-
Moderated by Rakesh Agrawal
Increasingly, members of the public are consuming news by engaging with video clips shared online. Video clips provide visual proof of what is happening and, when shared online,...
The Power of Online Communities: How To Cultivate a Loyal and Engaged Audience
- Gabriel Sands
- Angel Mendoza
Whether you’re on a hyper-specific beat or covering a broad remit, this archived session from ONA22 offers examples and best practices to teach you how online communities...
Understanding and Engaging With Your Audience on Twitter
Twitter’s news partnerships team hosted a session at ONA22, sharing audience insights about how people consume news on Twitter and what that means for newsrooms and journalists, ...
We’re All Visual Journalists Now: Skilling Up for Multimedia Storytelling, From Social and Video to Data Visualization
From video and social posts to interactive data stories, the modern newsroom is an increasingly visual place – and journalists comfortable in this multimedia landscape are in...