Audience Engagement
Engaging Your Audience With Audience Engagement: Beyond the Buzzword
- Greg Emerson
This session was among the most popular pitched to our annual unconference, in which attendees can suggest topics they feel should be added to this year's schedule. The...
Make It and Take It Engagement Strategy Workshop
- Ashley Alvarado
- Julia Haslanger
- Alex Laughlin
- Jennifer Brandel
Do you have a project (or beat) that you want to engage your audience around? This workshop takes you through the steps of building a plan to reach the people you want to reach....
Optimizing for Trust in News
- Rob Wijnberg
- Jennifer Brandel
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Moderated by Jay Rosen
In this lively chat, De Correspondent co-founder Rob Wijnberg and Hearken Founder and CEO Jennifer Brandel will tackle one of the most important challenges for journalism today:...
Producing Editorial Events Ethically
- Tanya Erlach
- Agnes Varnum
News organizations across the country are getting into the events business. There is big revenue potential, but how do you bring together the business and editorial interests to...
Stories are the New Story: Making Vertical Content Work
- Fernanda Braune-Brackenrich
- Jake Grovum
Vertical content — think Snapchat Discover or Instagram and Facebook Stories — is becoming ubiquitous. We’ll dive into a mix of theory and practical tips for getting your...
Under the Hood: Connecting Our Polarized Communities
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Moderated by Katie Hawkins-Gaar
Our Under the Hood sessions offer a deep dive into bold ideas led by newsrooms of all types. In this unconventional format, you’ll get lightning talks on five projects and...
We Have the Audience, So Show Us the Money
- Led Black
- Glenn Burkins
- Molly de Aguiar
- Karen Rundlet
Hear from media entrepreneurs of color and funders on why we aren’t seeing more media startups in under-served communities. Expect a lively chat with insights into how local...
Audience Behavior and Discussion of News
- Sara Gorman
- Padraic Ryan
- Eugenia Siapera
Recent conversations about trust in news are often missing an important component: a fuller understanding of how audiences interact with and discuss news pieces. Our experts will...
Driving Editorial Decisions with your Analytics
- Alana Coates
- Sarah Nasr
- Paul Quigley
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Moderated by Rachel Rodriguez
We measure, measure and measure again. But the kind of information we’re supposed to collect, along with how it shapes our decision-making, shifts frequently. We’ll take a...