Make It and Take It Engagement Strategy Workshop

Presented at ONA17
September 18, 2017
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Do you have a project (or beat) that you want to engage your audience around? This workshop takes you through the steps of building a plan to reach the people you want to reach. Walk in with an idea, walk out with a written plan for achieving that goal (and an accountability buddy to help you stick to it). This will be an interactive session during which you’ll rotate through several mini-exercises.

This session is designed for:

  • Anyone in a newsroom interested in engaging their audience around a project, beat or vertical
  • Audience engagement and social team members who are looking for inspiration or a refresh on building out an engagement strategy

  • Speakers

    Ashley Alvarado
    Manager, Public Engagement, KPCC, Southern California Public Radio
    Julia Haslanger
    Engagement consultant, Hearken
    Alex Laughlin
    Podcast Producer, BuzzFeed
    Speaker Resources
    Session Audio
    Social Conversation

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