Ethics and Trust

ONA21

What Do Users Want? New Insights From Qualitative Research By The Trust Project

  • Willa Crolius
  • Charity Brown
  • Moderated by Sally Lehrman

Emotion and trust in news are tightly linked, and not necessarily in ways we might expect. Learn from the Trust Project’s latest research on its 8 Trust Indicators, which show...

COVID-19 Misinformation Playbook (2021)

This playbook was last updated in 2021. For the latest version, read our 2023 COVID-19 Misinformation Playbook. In late 2020, a group of reporters and editors from around the...

Information Equity Database (2021)

Graphic Credit: Brian Mains, WCPO Channel 9 The #ONAinfoequity database provides resources for journalists to engage communities that are typically under- or misrepresented in...

ONA20

Correct the Misunderstandings That Drive Some Attitudes About Journalism

  • Lynn Walsh

Most non-journalists don’t know how journalists do their jobs. And why should they? We don’t do a great job of explaining it. Learn how you can correct misassumptions...

ONA20

Cover Your Assets: How Not to Get Hacked and Other Essential Security Tips

  • Megan Stifel
  • Runa Sandvik
  • Ahana Datta
  • Julian Hayda

With every new tool to help report the news, there may also come new vulnerabilities that foreign actors among others can leverage to sow distrust in journalists, the Internet,...

ONA20

Earn Trust to Help You Survive and Thrive Financially (and Retain Subscribers!)

  • Joy Mayer

Journalism costs money. Have you talked about this with your users? Do they know why supporting you is important to the communities you serve? Talking about your value is an...

ONA20

Get Credit for the Ethics and Fairness Behind Your Election Coverage

  • Lynn Walsh

Journalists have ethics? No way? As a journalist, you know how hard you work to be fair and ethical, but do your users? Probably not. Get tips on how you can discuss your ethics...

ONA20

How to Fight Back When People Discredit Your Political Coverage

  • Joy Mayer

In the partisan world we live in, you know you will likely receive criticisms and accusations about your political coverage. Are you ready to respond? The Trusting News team will...

ONA20

Rebuilding Trust in the News Media One Community at a Time

  • Meredith Artley
  • Nonny Anna Maria de la Pena
  • Mizell Stewart III
  • Moderated by Jennifer Preston

While 84% of Americans believe the news media is vital for democracy, nearly half of those surveyed in a new Gallup/Knight poll said the news media is “very biased,” with 54%...