Mythbusters: Dispelling Common Misconceptions About Mobile Readers

Presented at ONA21
June 21, 2021
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There are many common misconceptions about mobile audiences: they don’t engage with longform journalism; they like “sugar rush” content; and they are not loyal readers. Join SmartNews in a data-driven discussion that will dispel many of these myths and examine emerging trends in mobile consumption.


Speakers

Jodi Donner
Media Business Development, SmartNews
Genie Ko
Senior Product Marketing Manager, SmartNews
Brenna Crosby
Content, SmartNews
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