Climate change is the biggest and most under-reported story of our time. It affects our health, safety, and wallets, but most people are unaware of the connections. We discuss climate … Learn about this subject.
How To Turn Your Newsletter Into a Revenue-Generating Machine Using Content and First-Party Data
The way digital content creators work with sponsors and advertisers is changing dramatically. We believe the new cookie-less, tracking-less world is going to level the playing field between publishers and … Learn about this subject.
Flacks ‘n Hacks: Re-Establishing Trust Between Journalists, Corporate Storytellers, and News Consumers
The last five years of polarization, media bashing, and misinformation have led to unprecedented levels of media distrust. This distrust has been compounded by shrinking newsrooms, falling ad revenue, and … Learn about this subject.
Hacked Your Beat? Asking the Right Questions When Cybercriminals Target Your Community
The ground-breaking shift to exclusively virtual services, collaboration, operations, education, and more as a consequence of the coronavirus pandemic, opened up huge vulnerabilities for countless entities. At least 400 K-12 … Learn about this subject.
#TwitterForNews: Beyond 280 Characters
Join us to hear about the latest tools and features Twitter is building to help journalists and publishers grow, monetize and engage their audience. Learn about Twitter’s longform content strategy … Learn about this subject.
Driving Revenue Through Social
Branded content is a valuable tool for both advertisers and publishers. For advertisers, it provides a unique way to connect with desired audiences. For publishers, it can be used to … Learn about this subject.
Building Live Journalism for Digital and In-Person Audiences
Join editors from The Wall Street Journal’s live journalism team for an inside look at developing engaging, newsmaking live events for hybrid audiences. The Journal’s live journalism portfolio spans multi-day … Learn about this subject.
Mythbusters: Dispelling Common Misconceptions About Mobile Readers
There are many common misconceptions about mobile audiences: they don’t engage with longform journalism; they like “sugar rush” content; and they are not loyal readers. Join SmartNews in a data-driven … Learn about this subject.
Design Once, Publish Everywhere: How to Accelerate and Elevate Your Newsletters, Social Media, Video and More
Change is the only certainty in this news environment. Every day you must meet the news moment with speed, ease and creativity, all while driving deeper audience engagement. Cue, Canva: … Learn about this subject.
Why Real-Time Centric Analytics Failed News
Breaking the addiction to real-time analytics has never been easier — especially if you’re under pressure to monotonously iterate and explore new business models and are lost in a sea … Learn about this subject.