Bringing Local News Back: Leveraging Independent Content Creators to Help Irrigate News Deserts

Presented at ONA20
September 30, 2020
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Shifting reading habits, social media, and 24-hour cable news have created “news deserts” throughout the country, where local news no longer exists. News Break will be discussing how it may be possible to fill these voids and help revitalize the local news ecosystem by leveraging local, independent creators in areas without newspapers and websites.

This session is designed for:

  • Independent reporters/bloggers/influencers interested in discovering new ways of reaching locals across the country
  • Local news publishers interested in learning how News Break can help them reconnect with locals
  • National news publishers interested in learning how News Break can help them amplify their national reach

Speakers

Vincent Wu
COO, News Break
Greg Vederman
VP, Brand Marketing, News Break
Jamie Burton
Senior Product Manager, News Break
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