What Journalists Can Learn from Game Designers About Engagement

Presented at London16
March 31, 2016
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Game designers know how to create immersive and transformational storytelling experiences, using rigorous user feedback testing and rapid iteration. Closing keynote speaker Lindsay Grace, head of American University’s Game Lab and Studio, will give tips on how games can engage audiences, compel them to spend more time with content, unravel complex stories and even alter their opinion.

Speakers

Lindsay Grace
Associate Professor and Director of American University's Game Lab and Studio, American University
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