How To Grow Your Reader Revenue by Testing Faster and Better: Lessons from the Facebook Accelerator

Presented at ONA20
September 30, 2020
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Overcome your HPPOs (highest-paid-person’s-opinion), learn more about your audience and help them support you financially more than ever by learning to test and iterate faster than ever before. Learn how publishers were “liberated by smallness” and achieved steady revenue growth without expensive technology investments or massive changes to their workflow in this session featuring case studies from the Facebook Accelerator’s Membership community.


Speakers

Duc Luu
Publisher, Washington City Paper
Sonya Quick
Digital Editor • Adjunct Professor, Voice of OC • Chapman University
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