How Bots are Deepening Relationships with Readers

Presented at ONA17
September 18, 2017
More from this event →

These are the droids you’re looking for! Chatbots are proliferating at lightning speed, and proving a unique way to grow and engage an audience. Our experts will discuss their challenges and successes with one-to-one messaging, including efforts with distributing video, audio, GIFs, polls and localized news. We’ll show how developing bots can be fun, fast and human-led.

This session is designed for:

  • Any human interested in building a bot; no coding skills are needed for the tools described in this session and we will address newsrooms of all sizes
  • People interested in developing and testing news products, as we discuss how we approach special events, using bots for UGC and feedback workflows

Speakers

Emily Clark
Digital Journalist
Rebecca Harris
CEO / Co-Founder
Joseph Price
Senior Product Manager
Emily Withrow
Editor, Quartz Bot Studio, Quartz

Moderators

Craig McCosker
Product Manager, Mobile
Social Conversation

Related Resources

ONA17

We’re ~Journalists~ Too: Embracing Your New(ish) Newsroom Role

  • Kim Bui
  • Laura Davis
  • Elana Zak
  • Moderated by Timothy Wong

“I’m not a service department. Sorry-not-sorry!” If you’ve been tempted to utter that phrase, chances are you don’t have the words reporter or editor in your title....

ONA17

Expert Interview Advice from David A. Fahrenthold

  • David A. Fahrenthold
  • Moderated by Megan H. Chan

David A. Fahrenthold will walk through how he mixed good ol’ shoe leather reporting and social media to write some of the most impactful stories of the 2016 presidential...

ONA17

Digital Journalism Insights: Lightning Talks from 2017 ONA Board Candidates

  • Moderated by Mindy McAdams

We’ll hear from key leaders in the digital journalism community — candidates for ONA’s Board of Directors — about how they approach the balance of innovation, engagement,...