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Meaningful Measurement: An Audience-First Approach to Data
- Dana Chinn
With the overwhelming amount of traffic data available, journalism often seems more about numbers than people. The director of USC’s Media Impact Project will explore how...
Millennials Aren’t Just Snake People! Breaking Down The Monolith
- James Allen
- Jennifer Benz
- Jennifer Maerz
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Moderated by Kevin Loker
Too often, we talk about “Millennials” as if it’s a homogenous group, possibly comprised entirely of snake people. Thanks to new research from the American Press Institute,...
Moving the Needle: What’s Your Impact?
- Michael Keller
- Caitlin Petre
That terrific story package your team just put heart and soul into — did it move your readers and viewers to tears or to action? If your answer is “Who knows?,” then this...
Music Journalism and the Beat of Disruption
- Rebecca Haithcoat
- Senay Kenfe
- Mikael Wood
The internet and social media have profoundly changed the way we listen to music. Artists build sophisticated sites and social presences to connect directly with fans, and...
Navigating Uncharted YouTube Territory
- Raney Aronson-Rath
- Chad Mumm
- Tim Pool
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Moderated by Valerie Streit
Established and emerging news organizations have spent the past year testing new, unproven video formats on YouTube. Their efforts range from creating original content channels to...
Negotiation, Compensation and You: A Workshop From the ONA-Poynter Women’s Leadership Academy
- Will Neville-Rehbehn
- Katie Hawkins-Gaar
Negotiations can be one of the most stressful parts of our jobs — in particular, the critical business of the compensation package. Our experienced workshop leaders will discuss...
Olympic Training for Your Planned News Events From London to Rio
- Richard Cordella
- Mariana Lajolo
- Joy Russo
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Moderated by Steve Herrmann
Some news events leave us plenty of time to prepare, but come with their own challenges in terms of creating unique stories, keeping an audience engaged and updating content on...
ONA Board Candidate Lightning Round 2016
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Moderated by Joshua Hatch
What are the top high-level issues facing digital journalists? We’ll crowdsource your thoughts and challenge leaders in our industry — and candidates for the 2015 Online News...
Perfecting Your Internal Pitch
- Kari Cobham
- Sarah Day Owen
- Shareef Abul-Ela
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Moderated by Ian Hill
We’ve all had cool ideas for projects that probably would’ve been successful if we had just gotten them past our managers. In this how-to session, managers will talk about...