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People You May Know: Your Audience
- Renée Kaplan
- Mary Hamilton
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Moderated by Federica Cherubini
Join us for this exceptional kick-off to our day of audience engagement, as our experts mine their experimental approaches to discuss what we know about the communities we serve,...

Reaching Unexpected Audiences With New Platforms
- Erica Berger
New platforms represent an opportunity to connect with your audience in innovative ways. But they also offer the opportunity to find audiences you didn’t expect. Although this...

What Journalists Can Learn from Game Designers About Engagement
- Lindsay Grace
Game designers know how to create immersive and transformational storytelling experiences, using rigorous user feedback testing and rapid iteration. Closing keynote speaker...

When News Breaks Bad: UGC in the Newsroom
- Fergus Bell
User-generated content is an increasingly valuable resource for journalists but also a potential source of well-intentioned missteps. In 2015 alone, terrorism, natural disasters...
Designing Ethics in the Digital Age
- Tom Kent
- Mark Memmott
- Madeleine Bair
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Moderated by Gene Policinski
The Online News Association and the Newseum Institute present a discussion about how the rapid proliferation of digital tools has surfaced new ethical issues for journalists and...
2015 Lightning Talks
ONA hosted another round of community-pitched lightning talks, wherein we ask speakers to present a big idea, but keep it short and sweet — five minutes, to be exact. Arielle...

2015’s Tech Trends in Journalism
- Amy Webb
This popular and perennial session features the 10 trends that will have the biggest impact on journalists this year. Amy Webb will demo never-before-seen prototypes, handouts,...
2016 Election Coverage, from Mayors to Governors to Presidents
- April Bethea
- Meghan McCarty
- Amalie Nash
The U.S. elections in 2016 won’t just usher in a new President; we’ll also see incoming mayors and governors across the country. This session is a behind-the-scenes look at...
360 Video for Newsrooms of Any Size
- Thomas Wallner
New immersive storytelling tools may seem financially out of reach, but newsrooms of nearly any size can create experimental prototypes with affordable, consumer-model 360 video...