How to Please Every Platform and Make Video Distribution Work

Presented at ONA18
September 12, 2018
More from this event →

Balancing servicing your own platform against the massive global audiences promised by Facebook Watch, Snapchat, Apple News, YouTube, Twitter, et. al., is the fundamental challenge of video distribution, with views, subscriptions and other metrics only illuminating part of the solution.

This session is designed for:

  • Newsrooms looking for insight into what platforms work best for what purposes
  • Video producers interested in making the most of limited resources
  • Anyone who wants to understand the on- and off-platform video distribution split

Speakers

Ashley Codianni
Executive Producer of Social and Emerging Media for CNN Worldwide
Andrew Springer
Executive Producer, NBC News
Nadine Ajaka
Senior Producer, Video Platforms, The Washington Post
Jump to Resources
Related Topics
Session Audio

Social Conversation

Related Resources
All Resources

ONA18

Setting the Record Straight by Going Wayback

  • Mark Graham

The public web is a fact checker’s dream, but not everything stays up forever. More than just an invaluable contribution to collective memory, the practice of web crawling,...

ONA18

The Fear of AI: When Humans and Robots Just Don’t Get Along

  • Judy King
  • Quin Murray

Artificial intelligence and machine learning skeptics find sympathetic ears in many newsrooms, where journalists dismiss, criticize and even fear automated tech. Successful...

ONA18

Digital Journalism Insights 2018: Lightning Talks from ONA Board Candidates

  • Moderated by Joshua Hatch

We’ll hear from key leaders in the digital journalism community — candidates for ONA’s Board of Directors — about their approach to balancing innovation, engagement,...