The way digital content creators work with sponsors and advertisers is changing dramatically. We believe the new cookie-less, tracking-less world is going to level the playing field between publishers and … Learn about this subject.
Driving Revenue Through Social
Branded content is a valuable tool for both advertisers and publishers. For advertisers, it provides a unique way to connect with desired audiences. For publishers, it can be used to … Learn about this subject.
How Crosswords and Other Puzzles Can Create More Loyal Readers (and Higher Revenue)
Crosswords and other puzzles have been valued by print readers for generations. They can be even more valuable for online publications. The New York Times is an obvious example. But … Learn about this subject.
How to Reach New Audiences and Develop Sustainable Revenue with SmartNews
Join SmartNews and a few of its leading publisher partners to learn how organizations have grown their audience and revenue through the SmartView First program. We’ll discuss new product features, … Learn about this subject.
How To Grow Your Reader Revenue by Testing Faster and Better: Lessons from the Facebook Accelerator
Overcome your HPPOs (highest-paid-person’s-opinion), learn more about your audience and help them support you financially more than ever by learning to test and iterate faster than ever before. Learn how … Learn about this subject.
Breaking Down Revenue Growth: User Engagement and Subscription Management
Calling all publishers and media professionals: Looking to boost engagement, subscriptions and retention rates on your domains? Join industry experts for a workshop hosted by Viafoura and MPP Global on … Learn about this subject.
A Journalist’s Guide to How Newsrooms Generate Revenue
This event is possible through the support of Chorus by Vox Media Presenter: Apryl Pilolli is a social and digital marketing expert with more than 20 years of experience in … Learn about this subject.
Real Life Local News Revenue Experiments (That Aren’t Advertising)
The myriad and manifest funding challenges facing local news won’t be resolved by the whims of the big global brands or via incremental tweaks to an old advertising model, but … Learn about this subject.
Insights: Revenue + Engagement
A unique, participatory event for newsroom leaders, managers, executives and entrepreneurs, hosted at the Globe and Mail in Toronto, Ontario. This was the fourth annual … Learn more.
Recipes for revenue recap: Watch our Hangout with ProPublica’s Celeste LeCompte
What do news products, trampolines and edible flowers have in common? ProPublica Vice President of Business Development and ONA Board Member Celeste LeCompte drew parallels between the news industry and other … Read more.