This archived session from ONA22 discusses the unique challenges that Black publishers face and identify ways to address them. Publishers from a wide array of outlets share their experiences and … Learn about this subject.
Multiplatform Storytelling 101
How do you tell a story that hooks your audience no matter the platform? What are the best practices for translating your content from TV to social media to mobile … Learn about this subject.
There’s No “I” in Data: How To Make Analytics a Team Effort
How many people on your team actually know how to access and understand the performance of your digital media? Are your journalists bought in on using analytics? When generating stories, … Learn about this subject.
Understanding and Engaging With Your Audience on Twitter
Twitter’s news partnerships team hosted a session at ONA22, sharing audience insights about how people consume news on Twitter and what that means for newsrooms and journalists, in addition to: … Learn about this subject.
Opportunities for Winning Gen Z and Millennial Audiences
What do news consumers ages 16 to 40 want? The news habits and attitudes of this age group show opportunities for news organizations to expand and diversify their audiences. A … Learn about this subject.
How the Content Authenticity Initiative Combats Digital Mis/Disinformation
In 2019, Adobe, the New York Times and Twitter established the Content Authenticity Initiative (CAI) to develop the open-source industry standard for establishing the provenance of digital file types, a … Learn about this subject.
How To Build Your Own Interactive Data Story — And Master Scrollytelling Without Coding
This archived workshop from ONA22 provides a hands-on tutorial for creating an interactive data story with Flourish, a no-code tool used by journalists around the world, from the BBC to … Learn about this subject.
We’re All Visual Journalists Now: Skilling Up for Multimedia Storytelling, From Social and Video to Data Visualization
From video and social posts to interactive data stories, the modern newsroom is an increasingly visual place – and journalists comfortable in this multimedia landscape are in extremely high demand. … Learn about this subject.
Staying Ahead of the Curve: Top Trends Influencing the Digital Publishing Industry
While most publishers rate subscriptions as their number one priority in 2022, it is critical for newsrooms to think beyond the traditional models to attract and retain their audiences. As … Learn about this subject.
Product Management Thinking for the Newsroom
What is product management? How can product management thinking help your newsroom and community? This training features insights to better understand product management and how this is the future for … Learn about this subject.