In order to develop effective digital journalism products, newsroom leaders need to understand the different “food groups” involved, including editorial, advertising, development, marketing, design, engagement and analytics elements. Attend this … Learn about this subject.
The Readers You Have Or the Readers You Want?
Few publications can honestly claim that they are reaching their ideal readership, but a major focus of all audience teams is giving your readers more of what they want. Attend … Learn about this subject.
Creating, Growing and Monetizing Effective Newsletters
Get a handle on the mechanics of newsletters in this workshop covering sign-up forms, analytics reports and list cleanup, and learn how to refine your message to better match your … Learn about this subject.
Self-Care for Journalists: Unplugging, Mental Health, Meditation and Balance
Few professions are in such need of self-care as journalism, a snake pit of digital over-stimulation, vicarious trauma and financial insecurity. Attend this training and learn how to unplug, check-in, … Learn about this subject.
Early-Career Tips from our 2019 MJ Bear Fellows
The 2019 MJ Bear Fellows will discuss their innovative projects such as providing live election results in 11 languages simultaneously, creating a virtual learning environment for journalists, a newsletter with … Learn about this subject.
Design and Build a Voice Experience: A Workshop in Two Parts
Smart speakers sit in 20 percent of U.S. homes, queuing songs and transcribing shopping lists. Attend this hands-on, 90-minute, tech-forward workshop for the basics of voice design and scripting and … Learn about this subject.
Are You Having a Journalism Midlife Crisis?
Want to cheat on journalism? Quit your job and escape the daily content grind? Feel like you have no control over your career? You might be having a midlife crisis … Learn about this subject.
How to Approach Difficult Conversations: A Guide to Improve Your Newsroom Culture, Your Coverage and Your Life
Difficult conversations are, by definition, challenging. This session will provide tactics to handle tough and tricky newsroom talks that will help turn uncomfortable conflicts into productive resolutions, including role-playing and … Learn about this subject.
2020 Campaign Coverage: Beyond the Horse Race
Offering tips, techniques and models to better inform citizens about what they need to know, this deeply-reported session on political journalism will provide insights into how “horse-race” reporting shortchanges voters … Learn about this subject.
Building Trust: Workshopping Strategies You Can Use to Demonstrate Credibility
Just because you practice responsible, ethically-produced journalism doesn’t mean that your community knows you are trustworthy. Turn their misconceptions into an opportunity to demonstrate credibility and build trust with this … Learn about this subject.