ONA Weekly #442: Staying Ahead Of The Curve

Staying ahead of the curve

In 2022, publishers rated subscriptions as a high priority for their newsrooms. This still applies. Thinking beyond traditional models to attract and retain audiences is vital.

In the ONA-hosted webinar Staying Ahead of the Curve: Top Trends Influencing the Digital Publishing Industry, speakers discussed creative ways to evolve and expand revenue streams, the rise of micropayments, increased demand for audio and video content, and using analytics to understand audience needs to personalize and curate content.

Have an interest in a particular topic? This webinar, sponsored by Zephr, and others can be found on the ONA Resources page.

2022: What just happened?

Leaders continue to confront multiple crises:
geopolitical conflict, rising inflation, and the lingering effects of the COVID-19 pandemic. Dive deeper into McKinsey’s year in review to explore some of the biggest inflection points.

Join us for ONA Career Day

Save the date and join us online for ONA Career Day on Thursday, March 9. Explore available jobs, learn about higher education and fellowship opportunities and join learning sessions around career development even if you’re not searching.

This event is ideal for:

Professionals exploring career shifts
Journalists passionate about audience engagement, analytics, product development and business strategy
Students looking for their first jobs
Leaders who are ready for a new challenge

Sign up for a notification when registration opens and contact Jessica Strelitz for details on newsroom recruiting or featuring your graduate program or fellowship opportunity.

On the calendar

Mar. 9: ONA Career Day
Aug. 23–26: 2023 Online News Association Conference

Career opportunities

ONA’s Career Center is an excellent resource for jobs, fellowships and internships in digital journalism. Recent postings include:

Politics News Editor, Climate and Environment News Editor, Oregon Public Broadcasting
Managing Editor, WyoFile
Livestream Producer, KPRC2, Graham Media Group Houston
Executive Director, Journalism and Women Symposium
Deputy Editor, Audience, ProPublica
Summer Interns, The Buffalo News
Editorial Fellow, Education News (Summer 2023), The 74
Editor-in-Chief, CalMatters

On our radar

Local journalism is stampeding back, town by town, Mariya Manzhos for Poynter
How the Covid-19 pandemic pushed preprint-based journalism into the mainstream, Alice Fleerackers and Lauren Maggio for Nieman Lab
The year 2022 in subscriptions and memberships: we may have hit peak subscription, David Tvrdon for The Fix
How to track digital mercenaries behind disinformation, Amarah Ennis for International Journalists’ Network
How to talk to your audience about expansion, Sam Cholke for INN

Directory spotlight

Education Writers Association

Education Writers A ssociation‘s National Awards for Education Reporting span multiple categories with more than $10,000 in prizes available. Submit your best work by January 9.

Dozens of technology companies, foundations, consultants and journalism organizations contribute to ONA’s mission throughout the year. Explore our Industry Directory to discover new tools and potential partners, or learn how to get listed.

Support ONA

There are many ways to help sustain ONA’s mission to inspire and support innovation in digital journalism.

Join as an ONA member
Make a one-time donation
Explore options to reach the ONA community about your event, product, job opening or other opportunity
Invest in ONA programs: Contact Chief Strategic Partnerships Officer Jessica Strelitz, jessica@journalists.org, to learn about philanthropic and corporate support.