ONA DC: With changes at Twitter and Meta, what’s next for audience engagement teams?

Amid mass layoffs, strategic shifts and continued platform updates at Twitter and Meta since last fall, many newsrooms’ audience engagement strategies have had to shift significantly in 2023.

How is your team adjusting to these changes? Join your friends at ONA DC to talk about what’s working so far, what we’ve learned and where we’re experimenting for reaching and engaging with our communities.

You’ll hear from audience teams at a few DC-area newsrooms in fast-paced lightning talks, leave with some new ideas and inspiration about how your team can adjust its own workflows and practices — and enjoy the company of other DC-area ONAers! — at this in-person event.