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Julia is an innovative branded content strategist who is leading a combined initiative focused on branded content for the Local Media Association, Local Media Consortium, and the Facebook Journalism Project. A former Gray Television executive with extensive, award-winning television, OTT, digital, social and branded content experience, Campbell is working with TV and radio broadcasters, print publishers and digital pure-play media companies across the country, facilitating branded content growth, engagement and success for local outlets of all shapes and sizes.