As Director of Media Strategy at Frank N. Magid Associates, Katie works on developing distribution strategies across digital and social platforms for a wide range of media clients. She has the ability to evaluate resources and workflows and identify efficiencies for creating and delivering content across multiple platforms. She is able to effectively look at the high-level strategies of an organization as well as granular workflows and can create training sessions around best practices that meet the needs of both.
- Local Newscasts: Adapt or Die? — ONA16, September 17, 2016