Organization Overview

Genna is an AI platform that transforms trusted data into broadcast-ready video at scale. Developed by the team behind Stringr, Genna automatically converts structured and editorial data into video using verified media assets and newsroom workflows—rather than generating synthetic imagery. The platform integrates at the top of the content workflow, ingesting information from CMS systems, data feeds, and other sources to automate video creation and distribute content across owned properties and third-party platforms. This enables publishers and broadcasters to produce and distribute high-quality video quickly, consistently, and at lower cost. Genna’s technology is used by major media organizations including Reach, Advance Local, Hearst, and Gannett. Learn more at genna.com.
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