Meena Thiruvengadam is a journalist and media entrepreneur with a background in breaking news, audience development and digital strategy. She led audience development at Business Insider and Bloomberg, worked as an editor for Yahoo Finance in New York and covered the 2008 financial crisis for Dow Jones Newswires and The Wall Street Journal, mostly from the basement of the U.S. Treasury in Washington, D.C. As a consultant, she works with newsrooms around the world to develop and fine-tune their audience, product and revenue strategies. She’s a contributor to publications including Travel+Leisure, Lonely Planet and Conde Nast Traveler and the founder and editor-in-chief of TravelwithMeena.com. You can reach her at meena@meenamedia.com.