Mobile strategies the focus of next ONAvation Webinar with Poynter/NewsU
Friday, May 01, 2009
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Posted by: Sherry Skalko
Sign up now for the next ONAvation Webinar, Mobile Strategies for News Distribution, scheduled for Wednesday, June 17, at 2 p.m. ET. The session, presented in partnership with Poynter/NewsU, is free for ONA members, $29.95 for non-members.
Now that we know people are reading breaking news on their mobile devices, what do we give them next? Lou Ferrara, a vice president and managing editor at The Associated Press, will share lessons he has learned since launching the Mobile News Network in May 2008. He’ll also tell you his predictions for the future of mobile news.
In this one-hour Webinar, you'll learn:
Best practices and lessons learned from mobile leaders
How to evaluate vendors and partners in the mobile field
Ideas for getting started on a mobile strategy
For registration instructions and the ONA member promotion code, visit the ONA Discounts page.
For more information about the Webinar, visit NewsU.org.
About the presenter: Lou Ferrara is the vice president and managing editor for sports, entertainment and multimedia at the Associated Press, the largest and oldest news organization in the world. He joined the AP in July 2005 as the online editor and has helped to transform the print-news agency into a digital enterprise. Prior to joining AP, Ferrara oversaw the TV and Web operations in the Sarasota Herald-Tribune's converged newsroom in Florida. Prior to that, he worked as a city editor and a police and courts reporter. In his current role, Lou is helping to lead AP's efforts to create new business models for certain content areas across platforms.
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