September 25, 2008; Washington, D.C. - Kinsey Wilson, who has overseen USA TODAY's combined online and print news operation since 2005, has been named Senior Vice President and General Manager, Digital Media, NPR, it was announced by Mitch Praver, NPR's Chief Operating Officer.
Wilson will join NPR on October 20 and will report to Praver. He will lead a 100-plus digital media team and continue NPR's multi-year commitment to digital media growth. This includes the upcoming launch of NPR.org's social networking site and overall web site redesign; NPR.org's open API initiative, a content sharing online tool launched in July 2008; NPR Music, a world-class music discovery site launched in November 2007; a further expansion of NPR.org that will thread NPR Member station content and functions throughout the site; and continued development of products and services in broadband, mobile and other platforms.
NPR COO Mitch Praver notes, "NPR is committed to making smart, thoughtful investments in the Web and mobile platforms that best support our journalism, our stations, and our public service. We are expanding NPR.org to create new dimensions to the public radio experience, meet rapidly changing audience expectations, and to build the foundation for a shared digital future with our 800+ stations. Kinsey Wilson brings the digital media experience, editorial judgment, and vision we need to take NPR.org to the next level."
Wilson has played a leadership role in digital media for more than a decade. Since 2005, he has been Executive Editor, USA TODAY and usatoday.com and was appointed to that position upon the merger of the newspaper's print and online newsrooms. There, he was responsible for strategic planning, product development and day-to-day editorial management of one of the nation's most widely read news publications. Previously, he was vice president and editor-in-chief of usatoday.com, overseeing the editorial operations and strategic development of a news and information website that reaches more than 1.5 million readers a day. Under his leadership, the web site was an early pioneer in interactive graphics and was among the first national news sites to take full advantage of social media. The site has won numerous awards, including the 2007 Online Journalism Award for general excellence.
Wilson began his journalism career at City News Bureau of Chicago and from 1988-1995 was a reporter at Newsday. For the last 13 years, he has been involved in online journalism, first at Congressional Quarterly, where he helped spearhead that company's successful digital publishing efforts, and since April 2000 at USA TODAY. He is past president of the Online News Association (2007), chaired the national advisory board of the Poynter Institute from 2006-2008, and is a member of the advisory board to the journalism school at the State University of New York at Stony Brook.
He is a graduate of the University of Chicago and lives in the Washington D.C. area.
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